In an era of multi-channel viewing, Zee Kannada™s innovative concepts and all new approach offer more value to viewers. The programs have been conceived keeping in mind viewer feedback as well as the demography of the state, thus capturing the needs, moods, sentiments, and aspirations of Kannadigas.
The channel™s strategy stands apart as a true testament to viewer participation. The primetime content is a novel blend of fiction and non-fiction programs, featuring renowned names from the Kannada entertainment industry, like Anu Prabhakar, Geetha B U, Ramakrishna, and Tara.
Change is a constant at Zee Kannada where fresh ideas and energy are the lifeblood. With an outstanding team of executives and an excellent line-up of talent, the channel builds unique and successful partnerships with the goal of launching creative content.
Zee Kannada strives to discover and showcase the new creative talent and to push the boundaries, in its run to be the leading entertainment choice for the Kannada speaking populace.
Zee Kannada is a 24-hour Kannada general entertainment channel (GEC) that was launched in May 2006 and is owned by Zee Entertainment Enterprises. It features a wide array of programming including TV serials, movies, soap-operas, game shows, talk shows, and current affairs programmes. As a subscription channel, it is available via cable and satellite. Zee Kannada caters to the Kannada speaking audience in India.
Zee Kannada revamped its brand logo based on the theme of radiance that transforms, bursting with inspiring energy, enthusiasm, and warmth in November 2018, along with its HD version at the Zee Kannada Kutumba Awards. Based on the insights from extensive consumer research, Zee Kannada understood that the Kannadiga woman has always been nurturing and caring, but her canvas of expression for ages was limited to a homemaker. However, now she is partnering, mentoring and leading the transformation in her home and in the society. The evolution in society has stretched this canvas of possibilities for her. She sees more & more women exploring and experiencing the new. Her only challenge being the pressures of conditioning, people’s opinions and self-doubt that maybe pulls her back from exploring these possibilities to the fullest of her potential.
Building on this consumer sentiment and with the objective of giving its viewers that innate spark to break their limits in their mind and open doors to possibilities, Zee Kannada unveiled a new brand proposition, ‘Bayasid’dha Bāgilu Tegiyōṇa’, which translates to ‘Open Doors to Possibilities’, to inspire viewers, especially women, to take initiatives and rise above circumstances to craft their own destiny.
In the first week of 2019, Zee Kannada emerged as the leader in the Kannada GEC television market with robust growth across its prime-time fiction shows including Yaare Nee Mohini, Paaru, and Brahmangantu. With its recently refreshed brand image, Zee Kannada has grown by leaps and bounds on the back of curating interesting concepts, storylines, and its success stands testimony to its steadily strengthening relationship with its viewers.
ZEE5 is the brand new digital entertainment destination launched by Zee Entertainment Enterprises Limited (ZEEL). With content across 12 languages like English, Hindi, Bengali, Malayalam, Tamil, Telugu, Kannada, Marathi, Oriya, Bhojpuri, Gujarati & Punjabi, ZEE5 is home to 1 lakh hours of On Demand Content and 90+ live TV channels.
The platform brings together the best of Originals, Indian and International Movies and TV Shows, Music, Kids content, Cineplays, Live TV and Health and Lifestyle content all in one single destination. ZEE5 offers groundbreaking features like 11 navigational languages, content download option, seamless video playback, and Voice Search.
Zeekannada.zee5.com looks forward to bring to its fans, loyal viewers and subscribers, all stories, written updates, news and everything related to the Zee Kannada TV channel and OTT ZEE5. The editorial team is a dedicated team of writers and contributors, led by Sameera Kelkar who enjoy writing on Zee Kannada TV shows, Kannada serials, Kannada movies, and ZEE5 Kannada originals and are thoroughly committed to creating content that is informative, relevant and entertaining.
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